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As a content writer, you’ll be working with teams across the company (and sometimes across countries) to create valuable content to educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, birthday cards and so on.
01Step
To answer the question, how to become a content writer? Students are required to complete 10+2 in any subjects with an aggregate of 50 per cent of marks or equivalent to it from a recognised board. Here, in this article, we will be discussing, how to become a content writer.
02Step
Several universities and colleges conduct entrance examinations to provide admissions for content writing courses. Students are required to appear in entrance examinations to get admissions in respective colleges and universities in order to make a career as content writer. Admissions are provided on the basis of the evaluation of student’s performance in the entrance examination. Admissions are also provided on the basis of 10+2 passing percentage. We have mentioned below popular entrance examinations.
Most businesses have a blog page on the website. A blog is a great way to promote the product and services. The purpose of a blog is to reach out to people through content. Blogging is an efficient way to keep clients up to date on the latest products and market business.
Companies need content writers to write blog posts on the site’s blog. It is the job of a content writer to research industry-related topics and create relevant content. Content writers are responsible to create blog posts and update the blog content.
The concept of blogging has improved the prospect of content writing. As a content writer, you can start your blog and make money. One way to make money from your blog is through affiliate marketing. Affiliate marketing is to earn commission by marketing other people’s products or services.
Having your blog can helpful for your growth as a content writer. It will help you to develop your portfolio for a job or freelancing. It might take time for your blog to get ranked on search engine result pages, but with best SEO practices, your blog will appear in search engines.
Businesses leverage social media platforms to reach and connect with their target audience. Social Media gives an advantage to brands to connect with people directly.
Brands hire content writers to create content for their social media posts. The type of content varies for each social media platform. For example, On Instagram infographics work best while on Twitter text posts may work.
In the prospect of content writing for social media, writers must write creative content that draws people’s attention towards their product. Social Media writers research the latest trends to create engaging content.
Content writers for social media must be creative with their writing for different posts. Brands need writers to write captions for the posts, create content for infographics and ad campaigns.
SEO content helps brands to appear in search engines. The job of an SEO content writer is to optimize the content using SEO tactics. SEO content writers use various SEO techniques to create SEO-friendly content. The most common SEO techniques are Keyword Optimization, On-page SEO, and Off-Page SEO.
Keyword optimization helps writers to create SEO content. A keyword is a word or group of words, which describes your content. Keywords are the terms people put on search engines as a query. Content writers focus on keyword density to get their content to appear in search results.
People often get confused between the terms copywriter and content writer because the job of both is to create content. Copywriter and Content writer both create content, but for a different purpose.
Copywriters create content for promotional materials. The focus of the content is to generate leads. They create content for email marketing, sales copy, catalogs, ads, billboards, and much more. Many companies hire copywriters to write product descriptions. Copywriters create content to drive more sales.
A content writer focuses on SEO to drive traffic while a copywriter focuses on lead generation. As a copywriter, you must have good analytical and marketing skills.
The content is all over the web, when we say web content, it includes every type of writing. As a web content writer, you must know how to write different content. When we search on google for information, we can see the results in different formats such as images, blogs, or research papers.
As a web content writer, you must know how to write different types of content. The job of a content writer is to create content that drives more traffic to the website. You must use a conversational tone to engage your audience.
Web content writers write blogs, articles, content for landing pages, SEO content, and much more. In the prospect of content writing jobs, there are many job opportunities for web content writers. Many web content writers work as a ghostwriter. As a ghostwriter, you write content for other websites and do not get credit for writing the content.
If you know about marketing and how to pitch clients for purchases, you can be a proposal writer. As a proposal writer, you create documents affiliated with product design, pricing, and marketing.
The proposal writers write proposals to win new clients. The proposal writer must write proposals that convert potential clients into customers.
The evolution of technology has improved the prospect of content writing jobs in the technology industry. Many people believe that it is important to have a technical background to be a technical writer, but it is not true.
Having a technical background is beneficial to be a technical writer, but it is not mandatory. If you want to be a technical writer, upskill yourself by learning technical writing skills. Many industries hire technical content writers to create supreme content.IT industry needs writers to write FAQs, manuals, HOW-to-guides, and much more.
Freelancing writing has increased the prospect of content writing jobs. A freelance writer does not need to go to the office and work for 9 to 5. As a freelance writer, you can work from your home and make money. Freelance writers can choose to offer content writing services for various niches, or choose a particular niche.
As a freelance writer, you must have excellent research skills, as it required you to write on different topics. Being a freelance content writer you can offer article writing, blog writing, SOP writing, and many other services.
If you are having industry/freelancing experience of 0-2 years, you would expect an online content writer salary between 3.5 lakhs per annum - 4.0 lakhs per annum.
A content writer having experience between 2-5 years can expect a good amount of salary, around 5 to 8 lakh/annum.
If you are 5 years of experience in the content writing field, that indicates you can manage a team of writers to run the content marketing of the company and there is also the possibility of upgradation of your position to the team lead. And you can expect a salary between 9 to 15 lakhs per annum.
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Have you ever imagined working from the comforts of your home in pyjamas and enjoying the working life? Isn’t that comforting? If you are a freelancer, you are likely to resonate with me.
As content writers, you have a license to work in whatever and whichever place suits you the best. It does not confine them to workspaces as that of the traditional boundaries of the office. Because of this, content writers feel a sense of freedom for working according to their ways. Moreover, they offer you flexible working hours while letting you maintain a perfect balance between personal and professional lives.
Surprisingly, you can work even when you are travelling. As a freelancer, you can carry your notepad, laptop, and other things of use while touring. Working while travelling will let your thoughts run wild and feral. It is likely to boost your imagination and creativity. It would enable you to work and enjoy simultaneously.No wonder such are the pros of being a freelance content writer.
As a freelance content writer, one gets the opportunity and working experience with several clients. It promotes a sense of interaction and communication with new people while allowing you to try your hands in different fields in writing. As a writer, you won’t feel bored and weary of working(writing) as you get to learn and work in the different areas of content writing. Amateurs, interns and professional writers come across a diverse range of styles of content. And with such distinctiveness, they gain a better understanding and experience in this field. Working with many clients, organisations and companies is likely to enhance your knowledge and proficiency in the art of writing. But most importantly, after working with many clients, the same writer won’t be facing any difficulty in looking for a job. Isn’t that amazing?
Freelance content writers are slowly and steadily able to decipher the art of writing by jotting down articles with different topics. Such that it is likely to improve your skills and creativity. Now and then, content writers write articles, essays and content different from the other articles by forcing them to brainstorm creative and imaginative ideas, which helps them write more remarkably and exceptionally. It is supposed to improve their writing skills by letting the authors compose qualitative content. Freelancing in content writing also requires accuracy, originality with high-quality content. If you’re an efficient writer based on the above factors, you are likely to benefit from this job. Hence, with writing comes learning.
:The major drawback of freelance content writers is the unstable source of income. Freelancing introduces irregular and periodic projects. It even depends on the clients and projects. Some might lend you payments in return for your services only after you complete the designated task, and because of this, it proves to be an unstable source of earning since it won’t offer you monthly payments based on such uneven nature of this work. The income would vary according to the type of work one is likely to receive. Thus, freelance content writing can sometimes be unstable employment with no regular work.
A freelance content writer is likely to sense the burden and pressure of content writing when the clients are difficult and problematic to deal with. Sometimes the people you work with fail at giving proper instructions and appropriate guidance. And with such ambiguous clients, lack of communication can end up ruining an understanding between them. Inappropriate guidance and advice can invoke a feeling of frustration and helplessness while creating many problems. Sometimes miscommunication can make things difficult for another person. Therefore, one should clarify and discuss the details before the final implementation. Such are the cons that act as a barrier to freelance content writers.
As a content writer, a freelancing job can get in your way as an excessive burden. Sometimes it leaves you with no choices and no leisure fun. You get glued to work while losing onto many things. Sometimes you get so caught up that it doesn’t let you spend time with your family members. Such a burden is likely to drill you with so much pressure while leaving no other option. People get irritated on knowing that working hours overpower their leisure time. Yet freelancing can increase your workload by brimming you with the workload while leaving no space for recreation.
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